Cassandra Stavrou is no ordinary woman. She is an award-winning entrepreneur and the woman behind PROPERCORN, the high-end popcorn brand, which Cassandra launched in 2011 with Co-founder Ryan Kohn.
When Cassandra decided to quit her job and move back in with her mum in order to set up her own business back in 2009, she was clear on two things, firstly, that she wanted to create a guilt-free snack that was still packed full of flavor and secondly, that the business would be a global player and a household name. Today PROPERCORN holds the position of one of the fastest-growing snack brands in the UK and is a leading popcorn brand in Europe with Cassandra having won the Veuve Clicquot Business Woman Award and New Generation Award. But success has not come without its challenges.
Highlights
Challenges
- Doing things alone at the start. I hit a low point where I was feeling very alone
- I got lots and lots of doors shut in my face
- Being able to stand out and cut through in a crowded market
I really, really have my hats off to anyone who has seen it through on their own
Words of Wisdom
- Even something as little as popcorn can be a successful business
- Simplicity and real focus are the keys
- The idea is just 10%, it is 90 % execution
We all have ideas, we are all armchair entrepreneurs, the difference between that and a business is doing it
Links
Find out the latest innovations and treats that PROPERCORN has in store by visiting their website www.propercorn.com
Resources mentioned
- Wanderlist
- Uber
